because none of us is fucking up like we think we are, is what i'm trying to say

Magazine Writing E-Course




SUPERLATIVELY RUDE PRESENTS:

HOW TO PITCH AND WRITE FOR (WOMEN'S) MAGAZINES



"You know that feeling when intellect, heart and spirit all buzz at once? That's the feeling I get after your lectures." 
- Natasha

WHERE: WORLDWIDE! THIS IS ONLINE
videos are sent to you every week, to watch in your own time

DURATION: ONE MONTH

WHEN: STARTS FRIDAY 4TH JANUARY 2019, ENDS SUNDAY 27TH JANUARY 2019

SOLD OUT



I'm a columnist for RED Magazine, used to write a dating column in Grazia, and I've got bylines with The Telegraph, Grazia, RED, Buzzfeed, The Guardian, The Metro, The Sun, Stylist, Thought Catalog, Marie Claire, The Debrief, The Financial Diet...

...and I want to teach you how to do the same.

This is a fast-paced, month-long course, running once in 2018, designed to outline the basics of magazine writing in a way that means you move from the theory of writing to actually pitching and crafting stories for publication. A course for aspiring journalists or business-owners who want to take their PR into their own hands, think of HOW TO PITCH AND WRITE FOR (WOMEN'S) MAGAZINES as a way to strap a rocket to your back so you get from "thinking" to "doing" in record time - this is an online course that takes no prisoners.


Feedback for the last How to Pitch and Write... e-course includes:


"Thanks to your week one advice - I already have a commission!" 
- Penny 

"Every Thursday evening feels like the day before my birthday waiting to see what is going to pop into my inbox from you the next day."
– Kayte

"Thanks for this brilliant course. I’m so pleased I signed up. Apart from looking forward to the learning, and the feedback etc. - the social media tweaks have been really relevant to me as an actor too - I am consciously fine-tuning and streamlining the content and posts I put out there. Really useful transference of skills and notes."
- Alicia

"The best thing I've done for myself in years!" 
– Amy


"It has been so refreshing working with you - there is such positivity and generosity. Loving this course and the community being built." 
 – Vikki


SOLD OUT


WHAT WE WILL COVER

Each week will build on the last. We'll start by setting ourselves up as journalists, looking at the magazine landscape and starting to network and make connections. In week two we'll look at how to craft a compelling pitch, so that in week three we can write full articles. By the final week we'll unpick how often to pitch, how to build a portfolio, what to charge, and your personal branding, as well as having a "group meeting" via the internet, in real time, where we can sound out any remaining questions, queries and worries.


WEEK ONE
Friday 4th January 2019
Looking at the Magazine Landscape


WEEK TWO
Friday 11th January 2019
Crafting Compelling Pitches (includes personalised feedback from me)


WEEK THREE
Friday 18th January 2019
Writing the Damned Thing (includes personalised feedback from me)


WEEK FOUR
Friday 25th January 2019
Keeping Momentum, Designing a Brand, Building a Portfolio and "Group Meeting"


PLEASE NOTE: THE GROUP MEETING IS A VIDEO CALL AT 6PM SUNDAY 27TH JANUARY 2019, TO CLOSE OUT THE COURSE TOGETHER


At an absolute minimum you will end the month with 15 ideas for workable and timely stories, five full pitches, two full articles, and an airtight plan for how to move forward. 



HOW IT WORKS

The world of magazine writing, especially online, can move fast - and so will we. Each week will need about three hours of your time, broken down like this:


- Each Friday morning you'll receive a 30-minute video and accompanying study notes. In week's one and four, you have a week to execute the homework.

- In weeks two and three, you will have the weekend to digest the study notes and undertake the required homework. This will be a short task that should take no more than one hour. It will be due by 8am Monday.

- In weeks two and three, I will send personalised feedback and general class feedback notes to you by 8am Wednesday. You are expected to edit your homework to reflect your notes, though the edits will not be marked.

- All homework, whether for submission or not, is considered mandatory to your learning.


...Told you it was a packed schedule! The reason the course runs this way is to keep momentum up, and so that you can directly see what you've learned, where you can improve, and then set to executing the notes you get on a similar task. Your learning should be measurable if we do it this way, and you'll see exactly where to focus your energies. It should be very gratifying!

I'm also hoping that running the course so fast-paced and with quick turnarounds will prepare you for the short deadlines often associated with online writing, in particular.



FREQUENTLY ASKED QUESTIONS

WHO THIS COURSE IS FOR?

This course is best for self-starters who are able to work under their own initiative and are hungry to take responsibility for their own learning and put themselves "out there" under their own steam. In the last e-course, participants ended up writing for The Metro, The Pool, The Telegraph and Grazia!

For anyone who learns through more of a back-and-forth dialogue or thrives under dedicated personal attention, you're best signing up for one of my tailored coaching packages, which are currently full. Drop me an email on laura @ superlativelyrude dot com if you'd like to be added to the waiting list!

CAN I PAY BY INSTALMENTS?

Possibly! There's a small amount of spots that can be secured with a £150 deposit, with the balance being paid before the 1st December. You can click here for that plan.

WILL I MAKE MONEY FROM WRITING AFTER THIS COURSE?

I mean... I hope so! But as with any creative endeavour, there are no guarantees. I've designed the course to give you as much information and guidance as possible in the time we have, deliberately designing it so that you get to craft both pitches and articles, because both employ different skill sets. It took me a few years of pitching and writing and getting better to start earning money from it, but I was able to build up a portfolio of unpaid work a little quicker than that. BUT, like I said, several students found pitching success almost immediately in the 2018 course, complete with £££ (!!)

WHAT KIND OF FEEDBACK DO YOU GIVE?

You'll get overall class notes sent as part of a group email, where I let you know common mistakes that have cropped up and learning points it will be valuable for everyone to see. Your personalised feedback will be as annotations throughout your actual piece, as per normal editorial guidance. These will range in depth and breadth, from "Yes, you've done exactly as asked and I am happy you have understood what is needed", to more specific comments if you have tripped up over a particular point and perhaps need a little more work on that.

I DON'T HAVE ANY JOURNALISM EXPERIENCE, DOES THAT MATTER?

No, ma'am! We'll be going right from the basics, so if you've got no formal article-writing experience you get to start from zero, and if you do have experience you'll get to refresh some of your knowledge. To reiterate, though: we will be moving fast, and you'll need to commit to that as an experience.

HOW MUCH IS THIS SPECIFICALLY FOR "WOMEN'S" MAGAZINES?

I put the women's bit in brackets, because in theory it should suit wider media, but my direct experience is with that genre and so it feels pertinent to point that out. For example, I have no experience with pitching to a science journal, or specialist magazines. I might have been better calling it "How to Pitch to Lifestyle Media", because it's not really gendered - but it is absolutely for lifestyle media over say, news or society or culture.

I CAN'T DO THE COURSE THIS TIME - WHEN WILL YOU BE DOING IT AGAIN?

The short answer is - I don't know! If it runs again in 2019 it won't be until autumn/winter, because I have a book out in the summer. I can't promise that, though! :)





GOT ANY QUESTIONS? EMAIL ME ON LAURA AT SUPERLATIVELYRUDE DOT COM OR TWEET ME ON @SUPERLATIVELYLJ
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